ESPN and the Canadian Football League expanded into new markets utilizing the expertise of Trajectory's founder.
The Trajectory Sports team has extensive hands-on experience working with companies that build sports properties, syndicate events and reposition for expansion. This has run the gamut from desiging and launching new sports networks ... to syndicating international sports leagues and teams to regional sports networks ... to developing new niche sports and channels. We develop OTT strategies that utilize a range of business models from subscription to ad supported to hybrid models.
We have first hand experience introducting new leagues and events to U.S. sports fans and organizers.
Our team has successfully delivered new distribution for soccer teams and leagues, golf associations and tournaments, basketball leagues, international rugby, international table tennis and badminton, and other sports that face challenges entering and thriving in North America.